Attending hospitality industry events like the Independent Hotel Show Miami or The Hospitality Show? Learn how to leverage LinkedIn to network effectively, generate leads, and make the most of your experience.
Browsing: Marketing
News, features and articles written by the IHS team and our knowledgeable contributors on the topic of Marketing, specifically in the hospitality sector.
Mobius VP has taken its CustomerCount platform to the next level by integrating advanced AI-powered reputation management tools from Keatext. Discover how this powerful tool is shaping the future of customer feedback analysis in the hospitality industry.
The Independent Hotel Show Miami offers a dynamic seminar program packed with valuable insights for hoteliers. Learn about the latest industry trends, network with peers, and gain practical advice to elevate your business. This article highlights key sessions and provides tips for maximizing your attendance.
Google’s unexpected decision to retain third-party cookies has sent shockwaves through the digital advertising industry. Discover how this affects your hospitality business and what steps you can take to stay ahead. Our guide explores the implications, offers practical advice, and highlights the importance of adapting to the evolving landscape.
Is your WordPress website secure and optimized? Discover essential steps to keep your site running smoothly. From regular updates and backups to SEO best practices, this guide will help you protect your business and enhance your online presence.
Discover how OpenAI’s new AI-driven search engine, SearchGPT, is set to transform online information discovery. Learn about its innovative approach, integration with ChatGPT, and the future of search and data research.
In today’s competitive market, hotels need to stand out from the crowd. This blog explores creative promotional strategies for 2024, including personalization, loyalty programs, and strategic alliances. Discover how to create unforgettable guest experiences and drive bookings for your hotel!
Recent leaks shed light on Google’s search algorithms. Here’s what hospitality marketers need to know about user intent, content quality, backlinks, and more to stay ahead of the curve.
On July 1 Google is deleting all Universal Google Analytics data. We look at how you can maintain access to your important data with an archive.
In Part 2 of Facebook Advertising Trends in 2024, we examine Augmented Reality, data privacy, and how AI can transform your Facebook advertising game.