Amadeus – Data in Action Series

Discover how Amadeus Hospitality utilizes daily search analytics from over three billion flight queries to identify set-jetting travel trends, predict regional demand spikes, and empower hotels to launch targeted marketing campaigns before bookings occur.

AI

As travelers and hotel buyers turn to conversational AI platforms like Google Gemini and ChatGPT, video content has become the single most cited source in LLM search overviews. Drawing on insights from John Heffernan of RedLive Media, this guide outlines how hotels, resorts, and B2B hospitality suppliers can structure video transcripts, metadata, and E-E-A-T signals to dominate Generative Engine Optimization (GEO) and capture high-intent demand.