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Browsing: Marketing
News, features and articles written by the IHS team and our knowledgeable contributors on the topic of Marketing, specifically in the hospitality sector.
Here are six suggestions you should consider to rebuild your hospitality website correctly and appeal to your target market.
As summer ends, now is the time to use social media to target those still looking to book a much-needed weekend break or vacation.
We look at the impact of the recent Google update (August 2022), which promotes content that focuses on individuals and answers their queries.
U.S. News & World Report has today unveiled the 2022–2023 Best Travel Rewards Programs for hotels and airlines.
During Q2 of 2022, travel and navigation app downloads rose by 18 per cent year on year, reaching 137 million and increasing for the third quarter in a row.
IHG Hotels & Resorts is focusing on the importance of the guest experience with its recent international marketing initiative, Guest How You Guest, celebrating hotels and taking a break from doing it all.
John Heffernan from Red Live Media provides an update on the latest features launched by LinkedIn to support personal and corporate profiles on the platform.
Wyndham Destinations has unveiled one of its most unique projects – a dual-branded resort tower in lovely downtown Atlanta with accommodations for Club Wyndham and Margaritaville Vacation Club guests.
The World Travel & Tourism Council (WTTC) has released new groundbreaking research that includes suggestions and best practices for governments to regulate short-term rentals.


