The world is getting back on track now that it has re-opened in the wake of the pandemic. Notably, the post-pandemic period has been beneficial for the tourism sector.
According to data provided by AugustaFreePress.com, during the second quarter of 2022, downloads of travel/navigation apps rose impressively by 18 per cent year over year. As a result, the downloads of top navigation and travel apps reached 137 million.
The combined number of top travel applications downloaded from the App Store and Play Store in the previous quarter was 137 million, according to data from SensorTower. The number of downloads increased for the third quarter in a row.
The graph demonstrates that downloads experienced a low in 2020 when COVID-19 swept the globe. But in 2021, the US tourism sector began to bounce back. As a result, over the first three quarters of the year, there was a gradual rise in the number of app downloads.
The number of downloads steadily increased from 70 million to 123 million between Q4 2020 and Q3 2021, an increase of 76 per cent. The escalating curve, however, reversed course in Q4 as downloads fell to 106 million. This decrease was expected because Q4 numbers typically decline.
During the first quarter of 2022, the downloads increased and reached 115 million. This number shows a yearly increase of 33.7 per cent from 2021. The Omicron variation rose to prominence at about the same time, although it doesn’t seem to have much effect on numbers.
Download growth has persisted until the second quarter of 2022. In the second quarter, there were 137 million downloads. This quarter, traditionally, was the best for travel/navigation apps because more people downloaded them than during Pre-covid.
Downloads grew by 19 per cent in Q2 compared to Q1. However, the Y-O-Y growth rate decreased from 33.7 per cent in the first quarter to 18 per cent in the second.
Travel app downloads are at their highest point of the year during Q3, which is also true of the US tourism business. Downloads of travel apps often peaked in the third quarter of a year. As a result, the third quarter should see download numbers continuing their upward trajectory.
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Source: TravelDailyNews