The winter season is synonymous with togetherness, joy, and a dash of merriment, and Motel 6’s latest insights on holiday travel paint an even more heartwarming picture. As we gear up for the upcoming winter celebrations, it seems that the allure of shared moments with loved ones is stronger than ever, transcending any holiday travel hassles.
In its sixth annual holiday travel survey, Motel 6 engaged with over U.S. travelers eager to partake in the winter holiday festivities. The results were nothing short of delightful. An impressive 84 per cent of participants have marked their calendars for at least one gathering, and within this group, a significant 52 per cent are planning more trips compared to the previous year. It’s a heartening testament to the cherished traditions of coming together during the holiday season.
What’s even more interesting is the heartwarming trend of our four-legged friends joining the journeys. Three out of five respondents (that’s 60 per cent!) are bringing their pets along for the holiday adventures, a notable rise from the 22 per cent recorded in the previous year. It’s a clear sign that holiday celebrations are becoming more inclusive and filled with an abundance of love.
In our fast-paced world, it’s no surprise that people sometimes need a breather, even amid the joyous gatherings. Over half (53 per cent) of respondents feel the need for some personal space after about four hours, and nearly one-fifth (19 per cent) start looking forward to alone time after just an hour or two.
Julie Arrowsmith, President and CEO of G6 Hospitality, the parent company of Motel 6, highlights the significance of these gatherings in our lives: “The final months of the year are filled with love, excitement, and festivities with friends and family. From Friendsgiving to New Year’s Day, we are here to offer affordable rates and discounts on our My6 app so you can focus on making memories with loved ones, including those with four legs!”
These heartwarming insights resonate with the spirit of the season, reminding us of the significance of shared moments, be it with our closest human companions or our beloved furry friends. And as we celebrate the holidays, Motel 6 is here to ensure that the focus remains on creating beautiful memories with our loved ones.
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