Browsing: Marketing

News, features and articles written by the IHS team and our knowledgeable contributors on the topic of Marketing, specifically in the hospitality sector.

IHG Hotels & Resorts is focusing on the importance of the guest experience with its recent international marketing initiative, Guest How You Guest, celebrating hotels and taking a break from doing it all.

The 2022 Social Media Industry Benchmark Report helps marketers measure social media success against their competitors on Facebook, Twitter, and Instagram.

Social media is a great way for hotels and resorts to reach out to new customers and expand their brand.
Here are some tips to help you make the most of social media for your hotel, resort, and motel.