IHS Supplier Network partner Mobius VP, the Indianapolis-based business that manages CustomerCount®, is the proud recipient of the Central Indiana Better Business Bureau Torch Award for 2021 for Ethics and Commitment to Customers.
Awarded every year since 1996, the BBB International Torch Awards recognize companies that maintain an outstanding dedication to upholding ethical business standards and promoting trust in the marketplace.
“Marketplace excellence takes many forms,” said Cathy Armour, BBB Central Indiana Interim President and CEO.
“Even though we could not gather again this year to celebrate, we are thrilled to recognize Mobius VP as a remarkable model of commitment to customers by emphasizing trust.”
CustomerCount collects, measures and reports customer feedback through branded, customized online surveys. These surveys measure the quality of the customer experience and can be integrated into most customer interactions ranging from original point of contact to post-trip or purchase experience.
Bob Kobek, President of MobiusVP and CustomerCount, celebrated receiving the award saying the company has “always placed platinum level attention to all customers. This award is a testimony to their focused efforts to ensure both product integrity and customer experience.”
Kobek continued adding that Bill Morris, managing partner of Mobius and architect of the system and Lisa Kobek, EVP of Client Services and Operations, “deserve this recognition afforded to us by a blind panel of judges who were objective and knowledgeable.”
Mobius VP was chosen for this prestigious award based on its adherence to the Standards of Trust presented as the pillars of the Better Business Bureau.
The first pillar of BBB standards is to “Build Trust.” Again, this is an area where MobiusVP checks all the boxes. Not only does it maintain strict adherence to local BBB standards, but it also rigorously follows regulatory compliance requirements. These include:
- Telephone Consumer Protection Act (TCPA),
- ADA W3C accessibility standards
- Canadian Anti-Spam Legislation (CASL)
- General Data Protection Regulation (GDPR [EU])
- California Consumer Protection Act (CCPA)
- HIPPA compliant for security purposes
Mobius has also completed and submitted its application to be an accepted Certified B Corporation.
B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose.
Trust has long been regarded as an emotional foundation of interpersonal relationships, and there is a similar correlation between consumer trust and the financial performance of companies. Even in this era of mistrust and doubt, many consumers willingly share personal information with companies they trust.
The ability to foster trusting relationships with customers is becoming a significant competitive advantage to companies that consumers trust to protect their data, use it to personalize experiences and deliver improved levels of service. The BBB recognized MobiusVP’s unflinching commitment to building trust.
Tell the Truth
Another important BBB pillar that MobiusVP adheres to is “Telling the Truth.”
Bob Kobek reflected, “The strength of our product lies in its quantitative reporting system, which makes it virtually impossible not to tell the truth. The tired adage ‘we won’t just meet expectations, we will exceed expectations has been replaced at Mobius with ‘we will determine through scope discussions what your expectations are, and we will meet them, exactly, with no variance.’
That is more than just a slogan for MobiusVP; “it is one of our pillars in our focus on integrity.”
In addition to Building Trust and Truth-Telling, the BBB counts “Being Responsive” as another of its eight pillars.
As Kobek states: ”Our service is 24/7/365 so our clients can always see their response data no matter the time of day. We understand the importance of a responsive relationship with our clients, which extends to the BBB and other organizations to which we belong. One of our ads says: ‘We pick up the phone when you call.’ In this day and age, our responsive character is unusual and always appreciated.”
The other pillars of the BBB are deeply ingrained in MobiusVP corporate culture and vision:
- Advertise Honestly
- Be Transparent
- Honor Promises
- Safeguard Privacy and
- Embody Integrity.
With more than two decades serving the business community with integrity, “we are honored to receive The Torch Award,” said Bob Kobek. “And pleased to be among the quality businesses that belong to the BBB.”
You can find out more about Mobius/CustomerCount in our Supplier Network Directory.