Hyatt Vacation Ownership is introducing a newly rebranded Vacation Ownership program called the Platinum Program that includes improved vacation benefits and a collection of exclusive resort properties.
Owners will enjoy a range of independent resorts and additional vacation accommodations and incentives through the World of Hyatt® loyalty program.
“The last several years have shown us that a good vacation is exactly the therapy humans need to live and thrive in our modern world,” said Stephanie Sobeck Butera, SVP and Chief Operating Officer, Hyatt Vacation Ownership. “We celebrate the power of vacations and are excited to offer another distinctive Vacation Ownership program for those who love to vacation and want it to be an ongoing part of their lives.”
The Platinum Program portfolio includes upmarket resorts (previously Welk Resorts) in highly coveted tourist areas like California, Colorado, Missouri, New Mexico, and Cabo San Lucas, Mexico.
Each resort offers its own set of amenities and distinctive touches to make the vacation experience even more memorable, central to the Hyatt Vacation Club experience.
In addition, each resort’s INSPIRED For YouTM activities program offers a variety of customized and engaging activities that allow Owners to make their stay an authentic vacation experience with curated tours and activities like kayak adventures, and treks, escape room experiences, and more.
The Platinum Program resort collection includes:
The Welk — San Diego Area, California – The Welk near Escondido, previously Lawrence Welk’s personal vacation spot, is now an expansive 714-villa complex.
One Village Place — Lake Tahoe, California – One Village Place has a private entry to the Northstar California Truckee Ski Resort’s Big Springs Express gondola and 21 luxurious villas.
Northstar Resort — Lake Tahoe, California – Located in Lake Tahoe’s Northstar Village, Northstar Lodge is an all-season, ski-in, ski-out luxury mountain lodge with 104 vacation villas.
Desert Oasis — Palm Springs Area, California – Located in Cathedral City, the Desert Oasis is a classic 162-room Palm Springs resort.
The Ranahan — Breckenridge, Colorado – The Ranahan in Breckenridge is a ranch-inspired resort with 67 vacation villas located on the gorgeous Blue River.
The Lodges at Timber Ridge — Branson, Missouri – The Lodges at Timber Ridge feature 159 vacation villas for a getaway in the Ozarks, including a 10,000-square-foot indoor waterpark and world-class live-theater entertainment.
El Corazon de Santa Fe — Santa Fe, New Mexico – This high-end community in the heart of Santa Fe comprises 16 luxurious vacation homes that offer a taste of Southwest culture and life. Unfortunately, this resort is unavailable for transient rental on Hyatt.com or a World of Hyatt® reward programme participant.
Sirena del Mar — Cabo San Lucas, Mexico – This opulent 7-acre Cabo San Lucas resort is set above the cliffs at the tip of the Baja peninsula, overlooking the Sea of Cortez.
Platinum Program Owners have access to these destinations and other vacation accommodations and ownership benefits, such as travel discounts and access to more than 1,100 World of Hyatt hotels, resorts, and all-inclusive experiences in more than 65 countries.
Members of the World of Hyatt® program will be able to earn World of Hyatt points for temporary stays and incidental purchases made at participating properties in this collection and redeem World of Hyatt points for stays at these resorts.
For further information, visit HyattVacationClub.com.
Hyatt Vacation Ownership (HVO) is a division of MVW that develops, markets, and manages shared ownership resort properties. MVW is a leading global vacation company that provides vacation ownership, exchange, rental, resort and property management, and related businesses, products, and services.
MVW, inclusive of the HVO resort collection, has over 120 vacation ownership resorts and approximately 700,000 owner families in a diverse portfolio, including some of the most iconic vacation ownership brands.
MVW now manages over 150 other resorts and accommodation locations and operates exchange networks and membership programmes with nearly 3,200 affiliated resorts in over 90 countries. MVW upholds the highest standards of excellence in serving its customers, investors, and associates as a leader and innovator in the vacation industry. The company maintains exclusive, long-term relationships with Marriott International, Inc. and a Hyatt Hotels Corporation affiliate to develop, sell, and market vacation ownership products and services.
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Image: Northstar-At-Tahoe, Truckee, Wil Stewart wilstewart3, CC0, via Wikimedia Commonsensical